Search Results for ‘Things are not what they look’
Another part of realistic looking ads, as a good tradition.
Ad: Towels with hands and feet printed on them…well, you get the idea.
Agency: Lowe Mena


Ad: Posters for Vida Urgente, an organization devoted to preventing drunk driving. The text on the poster says: ‘There are better things to hit on in the evening. Don’t drink and drive’.
Agency: Novacentro

Ad: Always fresh fish by Global Fish
Agency: Leo Burnett

Ad: Hoovers can be really powerful
Agency: Miami Ad School

Ad: Durex comes in all sizes
Agency: Unknown

Ad: Dog food is so tasty! Dogs will do anything for it
Agency: McCann Ericksson

Ad: Canadian hurdler Perdita Felicien and distance runner Bernard Lagat in Nike ad.
Agency: Taxi Toronto


Ads: Cats lick soap with milk
Agencies: Unknown


Ad: Don’t want to watch the ugly naked guy? Just pull the curtains. Moma curtains ad.
Agency: Unknown

Ad: Wonderbra ad. Speaks for itself.
Agency: Unknown

February 13th, 2007
And again a compilation of realistic looking ads. Enjoy!
Ad: Ever fancied yourself a Playmate? Well now you have such opportunity with this Playboy towel.
Agency: Grey, Argentina


Ad: A car in a window. Fiat Idea shaped adhesives were placed on the windows of airplanes. Panoramic view.
Agency: Leo Burnett, Brasil

Ad: Advertising promoting hand-washing. The sign on the doorknob says: “You washed. This guy didn’t.” or “92% of guys say they washed. 34% were lying.”. Pretty hilarious. (Btw, did you wash your hands?)
Agency: JWT, Toronto

Ad: “With 19% fat you can easily enjoy a bit more”?, says Rama.
Agency: Jung von Matt/Alster, Germany

Ad: From a distance you will see a police car, hiding behind a billboard, what police in Turkey typically does. What do you do? You slow down and slowly drive to the billboard text - “Pay your traffic tickets on time without waiting in line - isbank.com.tr”
Agency: Rafneri, Turkey

Ad: Merchandising idea for Che Men’s Magazine cross-media campaign, a real duvet and two pillow covers, so that you never sleep alone.
Agency: Duval Guillaume, Belgium

Ad: Peep into that hole -“Papa John’s” pizza is here.
Agency: Saatchi&Saatchi, Peru


Ad: Similar ad to the previous, but even more tempting - a guerilla for Otto Catalogue?, a huge mail-order company in Germany. Model Eva Padberg personally presented it to thousands of homes.
Agency: Kolle Rebbe, Germany

Ad: Old, but also nice advertisment was placed on the way to the Munich airport in Germany as a part of the Impossible Team? theme for 2006 World Cup.
Agency: TBWA


Ad: Another towel, though this time, less happy. For Skin Cancer Awareness?.
Author: Mike O’Sullivan

Ad: This Ford Mustang billboard isn’t painted - it was created using a special type of semi-transparent material, that blurs the background to make it look like you are driving really fast.
Author: Ian Hart



These two ads present cool ideas, unfortunately neither client nor agency is known.

January 30th, 2007
We have again made a compilation of realistic looking ads. These advertisments may not be just off-the-peg, but these genius works are timeless.
Agency: Saatchi&Saatchi, NY
Ad: This absolutely genius advertisment of Folgers is a photo of coffee, printed on vinyl and then placed on top of steaming manhole covers around New York. It looks, as if a large cup of coffee was placed on the ground!

Agency: Zapping, Madrid
Ad: The advertisment show faces of three children - Asian, Black and Indian. By inserting a coin to take the cart, you as if “feed the child”?. Under the image, it says “You can feed a child for two days with what you spend renting this cart. Help”?.

Agency: Downtown Partners
Ad: Such advertisment was placed in Toronto for World First Aid Day, depicting a woman lying on the floor, as if unconscious and very realistic!

Agency: Jung von Matt, Berlin
Ad: This bag promotes anti nail biting product “Stop`n`Grow”? and looks hilarious.

Agency: BBDO, Italy.
Ad: A real size Mini car was attached to a ramp, so that the car would move up and down, creating a Yo-Yo effect.

Agency: Jung von Matt, Hamburg
Ad: This advertisment is for Dental implant insurance and shows bowling pins as teeth.

January 15th, 2007
Continuing the topic of funny ads, we have found lots more, check them out:


Swiss agency LangGysiKnoll invented bizarre paper rugs for dining tables, promoting a trendy shoe shop just around the corner. The name of the shoe shop and the address are written on the inner sole of the shoe on the picture.
via creativecriminal.blogspot.com
Paparazzi Magazine in Argentina ordered these sun protectors from Publicis Graffiti to promote nightclubs of Buenos Aires. The sun protectors where placed in all the cars at the clubs parking, so that paparazzi couldn’t take pictures of what’s going inside. Girls on the pictures are famous in Argentina.

via frederiksamuel.com
Geniuses Guerrilla made a campaign for German magazine Bild. When men do what they need to do, they see some part of themselves in the mirror with Bild magazine credits and with a slogan below “Nothing’s harder than the truth�.


via adverblog.com
Casa da Criacao for Shopping Tijuca made an outdoor campaign for smoking prohibition. When doors slide, they divide a cigarette from the woman’s mouth. Nice!


To advertise Body Worlds 2 Exhibit, other funny sliding doors were made – when a person enters, he sees a man’s torso and then he sees what’s inside!

via advertnews.com
November 29th, 2006