Things are not what they look. Part III
And again a compilation of realistic looking ads. Enjoy!
Ad: Ever fancied yourself a Playmate? Well now you have such opportunity with this Playboy towel.
Agency: Grey, Argentina
Ad: A car in a window. Fiat Idea shaped adhesives were placed on the windows of airplanes. Panoramic view.
Agency: Leo Burnett, Brasil
Ad: Advertising promoting hand-washing. The sign on the doorknob says: “You washed. This guy didn’t.” or “92% of guys say they washed. 34% were lying.”. Pretty hilarious. (Btw, did you wash your hands?)
Agency: JWT, Toronto
Ad: “With 19% fat you can easily enjoy a bit more”, says Rama.
Agency: Jung von Matt/Alster, Germany
Ad: From a distance you will see a police car, hiding behind a billboard, what police in Turkey typically does. What do you do? You slow down and slowly drive to the billboard text - “Pay your traffic tickets on time without waiting in line - isbank.com.tr”
Agency: Rafneri, Turkey
Ad: Merchandising idea for Che Men’s Magazine cross-media campaign, a real duvet and two pillow covers, so that you never sleep alone.
Agency: Duval Guillaume, Belgium
Ad: Peep into that hole -“Papa John’s” pizza is here.
Agency: Saatchi&Saatchi, Peru
Ad: Similar ad to the previous, but even more tempting - a guerilla for Otto Catalogue, a huge mail-order company in Germany. Model Eva Padberg personally presented it to thousands of homes.
Agency: Kolle Rebbe, Germany
Ad: Old, but also nice advertisment was placed on the way to the Munich airport in Germany as a part of the Impossible Team theme for 2006 World Cup.
Agency: TBWA
Ad: Another towel, though this time, less happy. For Skin Cancer Awareness.
Author: Mike O’Sullivan
Ad: This Ford Mustang billboard isn’t painted - it was created using a special type of semi-transparent material, that blurs the background to make it look like you are driving really fast.
Author: Ian Hart
These two ads present cool ideas, unfortunately neither client nor agency is known.
31 comments January 30th, 2007
